Assassin's Creed Shadows reached extraordinary sales success by smashing all franchise records upon its March 20, 2025 release. The game managed to acquire more than one million users during the first twenty-four hours. The wide fanbase for this game shows its massive appeal together with the strong level of fan anticipation.
The peak concurrent player count on Steam for Assassin's Creed Shadows surpassed 64,825, which became the highest number of players ever observed in the franchise beyond Assassin's Creed Odyssey's 62,069 concurrent players. The PC gaming community's major interest in this title set a new franchise earnings mark, and at the same time, it earned historic audience success.
Various key factors drive the success of this game. A large number of players entered after the game when they finally introduced the Feudal Japan setting, which satisfied one of the most anticipated requests from fans. Also, the introduction of dual protagonists such as Naoe, a stealthy shinobi assassin, and Yasuke, a formidable samurai, offers players diverse gameplay experiences.
The Ubisoft team thanked their player base "It's not even 4 PM here in Canada, and Assassin's Creed Shadows has already passed 1 million players! Thank YOU from the bottom of our hearts for joining this adventure in Feudal Japan."
Ubisoft sees this launch as its most important achievement since it experienced weak previous releases. Assassin's Creed Shadows has achieved a superb opening that maintains an optimistic outlook for upcoming releases in the series.
On the opening day of the game, over one million users joined the player base.
The highest number of players who played Assassins Creed Shadows together reached 64,825 at a single time.
The action takes place in Feudal Japan during the game.
The game enables you and other players to control Naoe, the shinobi assassin, or Yasuke, the samurai.
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