Best Customers for Benji in Schedule 1
Finding the best customers is essential for your dealers, as this allows them to more effectively sell your stock and process orders. However, it’s not always clear which customers are best for Benji in Schedule 1, the first dealer you’ll unlock in the game. In line with this thought, today, we’re exploring which customers are best for Benji in Schedule 1, as well as a few other tips to help optimize your use of Benji’s services.
Who are the Best Customers for Benji in Schedule 1?

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Benji is located in Sunnyside, and as such, he’s generally most effective when he's working with customers in this starting region. Given this thought, there are a number of customers you could potentially allocate to him, and these include the following characters.
First of all, there’s Kyle Cooley. Kyle generally prefers Calming, Munchies, and Smelly strains. These are all fairly common traits, making him a great customer to pair with early weed types. Munchies is also a favourite effect of both Sam Thompson and Donna Martin, further making them excellent customers to add to Benji’s customer base, as a few munchies strains will sort these customers out well. Munchies can be made with batteries, cuke, energy drinks, flu medicine, and motor oil.
In addition to the Munchies effect, another popular effect among Benji’s potential customers is Refreshing, which is shared between many people, including Peter File, Donna Martin (again), Ludwig Meyer, and Peggy Myers. Given this, since you’ll be able to cover four customers at once with Refreshing effect strains, it’s definitely worth keeping Benji stocked up with these products. Refreshing strains can be made with Addy, bananas, chilis, flu medicine, or horse essence.
In addition to the aforementioned five customers, there are also two other customers you may want to allocate to Benji in Schedule 1. Namely, these include Kathy Henderson, who shares a preference for energizing strains with Peggy and Ludwig, and Beth Penn, who has a rather unique combination of preferences, including Schizophrenic, Lethal, and Seizure-Inducing. If you’re supplying Benji for her, it’s best to give him Lethal strains, as these are also enjoyed by Donna Martin.

Why Does Choosing the Right Customers Matter for Benji in Schedule 1?
When starting a new game of Schedule 1, it can be tempting to assume any customer can be allocated to a dealer. And, to a degree, that’s not incorrect, and you’ll still earn money so long as your dealer has a supply of product and is making sales. However, the wrong customer allocation can lead to a lot of inefficiencies and wasted potential, especially since Benji is your first dealer in the game!
Keep in mind that, while your chosen dealer is walking across the map, they’ll be losing sales. As such, planning customers regionally can often be helpful. Moreover, customer preferences also play a crucial role; indeed, Benji’s customers will buy and pay more for strains they like, which can boost your profits in turn! As such, by assigning Benji to customers who share common strain preferences (as we’ve seen today), it’s generally a lot easier to satisfy all of his customers with a small selection of products that cover all of their effect preferences.
Critically, based on the customers we mentioned above, the three strains you should primarily focus on for Benji’s customers are Munchies, Refreshing, and Lethal. Don’t forget, of course, that each dealer can also only look after a very limited number of customers at once; hence why it’s so critical to plan dealer-client pairings carefully.

FAQs
Who are the best customers for Benji in Schedule 1?
The best customers to assign to Benji are Kyle Cooley, Sam Thompson, Donna Martin, Peter File, Donna Martin, Ludwig Meyer, Peggy Myers, Kathy Henderson, and Beth Penn.
What are the most commonly liked effects between Benji’s customers?
The most useful strain effects for Benji’s ideal customers are munchies, refreshing, and lethal, as this covers all eight of Benji’s customer preferences in just a few product types.
How much of a cut does Benji take from earnings in Schedule 1?
Benji typically takes a 20% cut from all sales he completes, which is quite a significant dent in your potential profits compared to selling directly. Nevertheless, it’s still worth taking him on as a dealer, as this frees up time for you to grow your drug empire in other ways.
Final Thoughts
Optimizing your dealers is critical if you want to succeed in Schedule 1; after all, you’re a very busy person, and you just don’t have time to spend all day running around the map chasing down customers when there are brand-new product strains to create! Still, if you’re working with dealers, choosing the right customers is a must to ensure your earning potential is met to the fullest. So, don’t just assign customers blindly; make sure Benji has today’s top eight customers to make the most of his services!